Making plans for the summer? Whether you’re staying in the comfort of your home or doing a little traveling, you may find yourself reaching for a good book as a way to unwind and relax in the warm summer days. Why not take that opportunity to examine a different perspective about aging – and the anti-aging, anti-wrinkle anxiety that seems to saturate today’s beauty market.
In French Women Don’t Get Facelifts: The Secret of Aging with Style and Attitude, New York Times #1 bestselling author Mareille Guiliano, addresses the importance of feeling good in your skin by realizing that ‘attitude’ is a bigger piece of the aging process than any cream or invasive treatment can offer. “In America, people seem to want to project youthfulness, while in France, people want to look comfortable in their skin and not tired,” she says. Guiliano dishes advice on diet, skincare, fashion, grooming, cosmetics and exercise – all intertwined with her French experiences and infused with her passion to spread a ‘joie de vivre’. Her book includes food recipes and even grooming and cosmetic techniques that are some of the best-kept secrets in France.
Toss the Gloss: Beauty Tips, Tricks & Truths for Women 50+, by beauty industry veteran Andrea Q. Robinson, was just released on April 1. Filled with fresh, innovative tips, fun anecdotes, and product suggestions, Toss the Gloss urges women to forget about reclaiming their youth with expensive skincare products that never deliver what they promise and to instead pick the right cosmetics that reclaim features most affected by time. Ms. Robinson draws heavily on her decades of experience in the cosmetic industry. As Vogue beauty editor, president of Ralph Lauren Fragrances, chief marketing officer at Estee Lauder and president of Tom Ford Beauty, she might know a thing or two about beauty, and the powerful impact of strategic marketing that makes a consumer spend unnecessarily. “There is no cream that fixes wrinkles. I’m sorry, but there’s not.” Instead, she proposes makeup application methods to make women look “fresher,” like using liner and matte shadow to add eye definition. For Robinson, it’s about getting better with age, not wishing you were younger. “The more you know yourself, the more beautiful you become.”
Our sentiments exactly.